Dave & Buster's to Centrally Manage CRM Function with MICROS

Dave & Buster's to Centrally Manage Customer Relationship Management Function with Complete Solution from MICROS


Columbia, MD — June 2, 2004 — MICROS Systems, Inc. (NASDAQ:MCRS), a leading provider of information technology solutions for the hospitality industry, is pleased to announce that Dave & Buster's, Inc. (NYSE:DAB), the upscale international restaurant and entertainment chain, has chosen MICROS's mymicros.net and iCare, in combination with the MICROS 9700 Hospitality Management System (HMS), as the central customer relationship management tool throughout the company's 33 locations. Implementation started in April, with completion expected in the fall of 2004.

Each Dave & Buster's offers an impressive selection of high-quality food and beverage items, combined with an extensive array of interactive entertainment attractions, such as pocket billiards, shuffleboard, state of the art simulators, virtual reality, traditional carnival-style amusements, and games of skill. Now, MICROS will provide the architecture necessary for Dave & Buster's to manage several facets of its operation through a single point, including magnetic-striped "Power Cards" (used for game play), gift cards, and timed game rentals such as billiards and shuffleboard. The system will also interface to Dave & Buster's labor management and inventory systems.

Dave & Buster's is utilizing mymicros.net for its reporting needs at both the store and corporate level. Staff can depend on mymicros.net for centralized reporting on sales, revenue, and usage with near real-time analysis. The mymicros.net iCare product offers an advanced solution for Dave & Buster's Customer Survey, Loyalty, and Rewards programs. iCare provides a truly integrated loyalty solution with a 360º view of customer activity. And as Dave & Buster's specializes in tailored events for everything from small parties to large corporate events, the MICROS 9700 HMS provides Team Service functionality for managing these gatherings with advanced check handling and consolidation features.

The dynamic combination of mymicros.net, iCare, and 9700 HMS will provide Dave & Buster's a central CRM tool for the entire enterprise. As the data is extracted directly from the point-of-sale solution, there is no guesswork on how customers are behaving, and with real-time reporting and analysis, Dave & Buster's can react quickly to the changing business conditions.

"We selected MICROS to replace the system we have had since the company's inception," explained Barbara Core, VP of Information Technology at Dave & Buster's. "We conducted an extensive and diligent RFP process, and selected MICROS because it provided the foundation we required to manage our loyalty program, house account transactions and central database from one location. And obviously MICROS had large chain expertise and experience, and its robust functionality provides a scalable POS system that was easy to use and train on."

"MICROS is providing Dave & Buster's with advanced technology that puts them on the leading edge of the Leisure and Entertainment industry," noted Jenny Kurdle, Senior Vice President for Leisure and Entertainment Business Unit MICROS Systems. "We can provide Dave & Buster's with the detailed reporting and information the management needs to improve decision-making that directly affects revenue and sales, as well as provide details on how their customers respond to those decisions."

About Dave & Buster's

Celebrating over 21 years of operations, Dave & Buster's was founded in 1982 and is one of North America's leading upscale restaurant/entertainment concepts, with 33 Dave & Buster's locations throughout the United States and Canada. You can also visit the website at www.daveandbusters.com.

About MICROS Systems, Inc.

MICROS Systems, Inc. provides enterprise applications for the hospitality and retail industries worldwide. Over 150,000 MICROS systems are currently installed in table and quick service restaurants, hotels, motels, casinos, leisure and entertainment, and retail operations in more than 130 countries, and on all seven continents. In addition, MICROS provides property management systems, central reservation and customer information solutions under the brand MICROS-Fidelio for more than 15,000 hotels worldwide, as well as point-of-sale and loss prevention products through its subsidiary Datavantage for more than 50,000 specialty retail stores worldwide. MICROS stock is traded through NASDAQ under the symbol MCRS.

For more information on MICROS and its advanced information technology solutions for the hospitality industry, please contact Louise Casamento, Director of Marketing at (443) 285-8144 or (800) 638-0985. You can also visit the MICROS website at www.micros.com or send an email to info@micros.com.

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